'We have achieved together': Chairperson of Cliffs of Moher Visitor Experience steps down

Clare County Council has expressed its gratitude to outgoing Chairperson of the Board of the Cliffs of Moher Designated Activity Company (DAC), Bobby Kerr, for his commitment, dedication and vision. Mr Kerr helped establish the Cliffs of Moher Experience as the most visited natural attraction in Ireland.

He has now stepped down from this position after seven years’ service, where he brought vast knowledge and business acronym to the role, drawing from his experience in a variety of sectors including food, hospitality, technology, hardware and broadcasting. 

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As Chairperson of the Board of the Cliffs of Moher Centre Ltd, Mr Kerr helped its transition to the Cliffs of Moher DAC in 2021. He also oversaw the transition of daily operations of the Cliffs of Moher Experience to the Clare Tourism Development DAC in 2023. They oversee the day-to-day running of Clare County Council tourism attractions.

Clare County Council Director of Tourism and Vice Chair of Cliffs of Moher DAC, Síobhan McNulty, said, “As Bobby moves on to other ventures, we would like to wish him the very best and remain grateful for his generosity in sharing his expertise as chair of the board.”

Mr Kerr said, “I am honoured to have had the opportunity to serve as Chairperson of the Board of the Cliffs of Moher DAC. The journey over the past seven years has been incredibly rewarding and I am proud of what we have achieved together."