Permanent TSB announced as new sponsor of the Late Late Show

PERMANENT TSB have been announced as the new broadcast sponsor of The Late Late Show on RTÉ for the 2023/24 and 2024/2025 seasons.

The brand-new season of The Late Late Show begins tonight, Friday, September 15th at 9.35pm on RTÉ One.

Patrick Kielty will be joined by a host of special guests each Friday night in front of a live studio audience.

The sponsorship agreement with Permanent TSB will include a total of 730 credited stings per season which will air across RTÉ One and RTÉ One +1, as well as the series repeat, and 30-day catch-up on RTÉ Player. It will also include the sponsor's logo on all dedicated promos on television and social media channels.

At the announcement of the new sponsorship Stephen Jackson, Head of Customer & Marketing, Permanent TSB said: "We’re delighted to become title sponsor of The Late Late Show, the world’s longest-running live chat show and a national institution, as it begins an exciting new chapter in the show’s history."